Test Bank Ch1

Test Bank—Chapter One (Data Representation) Multiple Choice Questions 1. Which of the following Boolean operations produces the output 1 for the fewest number of input patterns? A. ANDB. ORC. XOR ANSWER: A 2. Which of the following best describes the NOR operation? A. An XOR followed by a NOTB. An OR followed by a NOT C. A NOT followed by a NOTC. An AND followed by a NOT ANSWER: B 3. Which of the following bit patterns cannot be expressed in hexadecimal notation? A. 11111111B. 1001C. 110011D. 100000000001 ANSWER: C 4. Which of the following is the binary representation of 4 5/8? A. 100. 11B. 10. 11C. 110. 101D. 100. 101 ANSWER: D 5. Which of the following bit patterns represents the value 5 in two’s complement notation? A. 00011010B. 11111011C. 00000101D. 11111011 ANSWER: C 6. Which of the following bit patterns represents the value -5 in two’s complement notation? A. 00011010 B. 11111011C. 00000101 D. 11111011 ANSWER: D 7. In which of the following addition prob lems (using two’s complement notation) does an overflow error occur? A. 0011 B. 0100 C. 1100 + 1010 + 0100 + 1100 ANSWER: B 8. Which of the following representations in two’s complement notation represents the largest value?A. 00000010B. 11111111C. 00000001D. 11111110 ANSWER: A 9. Which of the following bit patterns (represented in hexadecimal notation) represents a negative number in two’s complement notation? A. 7FB. 55C. A6D. 08 ANSWER: C 10. What value is represented by the bit pattern 01011100 when interpreted using floating-point format in which the most significant bit is the sign bit, the next three bits represent the exponent field in excess notation, and the last four bits represent the mantissa? A. -1 1/2 B. 1 1/2C. -3/8 D. 3/8 ANSWER: B 11.Which of the following values cannot be stored accurately using a floating-point format in which the most significant bit is the sign bit, the next three bits represent the exponent field in excess notation, and th e last four bits represent the mantissa? A. 2 1/2B. 3/16C. 7D. 6 1/4 ANSWER: D 121. Which of the following bit-patterns represents the smallest value using the floating-point format in which the most significant bit is the sign bit, the next three bits represent the exponent field in excess notation, and the last four bits represent the mantissa? A. 01001000B. 1011000C. 00101000D. 01111000 ANSWER: C 13. Which of the following data storage systems provides the most efficient random access to individual data items? A. Main memoryB. Magnetic diskC. Optical CDs and DVDs ANSWER: A 14. Which of the following storage systems is best suited for storing and retrieving long strings of data that are processed in their sequential order? A. Main memoryB. Magnetic diskC. Optical CDs and DVDs ANSWER: C 15. Which of the following mass storage system does not require physical motion? A. Magnetic tapeB. Magnetic diskC. DVDsD. Flash drives ANSWER: D 16.Assuming that each of the following bit patterns originally had even parity, which one contains an error? A. 10110100B. 11000011C. 00011000 D. 10001001 ANSWER: D 17. How many errors per pattern could be corrected when using an error-correcting code in which any two code patterns differ by a Hamming distance of 8? A. 3B. 4C. 5D. 6 ANSWER: A 18. Which of the following is a possible LZW compression of the message â€Å"xyz xyz xyz†? A. 1234B. 1234545C. 232D. 12 ANSWER: B 19. How many different symbols can be encoded using Unicode? A. 256B. 4,096C. 65,536D. 1,046,476 ANSWER: C 20.Which of the following systems is least efficient when encoding numeric values? A. Two’s complement notationB. Excess notation C. ASCIID. Floating-point notation ANSWER: C 21. Which of the following is a means of encoding music? A. ASCIIB. MIDIC. JPEGD. GIF ANSWER: B Fill-in-the-blank/Short-answer Questions 1. A computer’s main memory consists of numerous memory cells, each of which contains ________ bits. Each memory cell is identified b y a numeric value called the cell’s _________. ANSWER: eight, address 2. Represent the bit pattern 1011010010011111 in hexadecimal notation. ________ ANSWER: B49F 3. A7DF is the hexadecimal representation for what bit pattern? ____________ ANSWER: 1010 0111 1101 1111 4. How many different bit patterns can be formed if each must consist of exactly 6 bits? ____________ ANSWER: 64 5. Translate each of the following binary representations into its equivalent base ten representation. A. 1100__________ B. 10. 011__________ C. 0. 01 __________ D. 10001__________ ANSWER: A. 12 B. 2 3/8 C. 1/4 D. 17 6. Rewrite each of the following values (represented in base ten notation) in binary notation. A. 7__________B. 23__________ C. 2 1/4 __________ D. 5/8__________ ANSWER: A. 111 B. 10111 C. 10. 01 D. 0. 101 7. If the patterns 101. 11 and 1. 011 represent values in binary notation, what is the binary representation of their sum? ____________ ANSWER: 111. 001 8. Using a two’s complemen t notation system in which each value is represented by a pattern of six bits, represent the value 3. ____________ ANSWER: 000011 9. Using a two’s complement notation system in which each value is represented by a pattern of six bits, represent the value -3. ____________ ANSWER: 111101 10.What is the largest positive integer that can be represented in a two’s complement system in which each value is represented by eight bits? ____________ ANSWER: 127 (represented by 01111111) 11. In a two’s complement system, what value is represented by the pattern 11111111111111001? ____________ ANSWER: -7 12. When using two’s complement notation, what bit pattern represents the negation of 01101010? ____________ ANSWER: 10010110 13. What value is represented by each of the following patterns in excess notation? A. 10000 ____ B. 0110 ____ C. 1011 ____ ANSWER: A. 0, B. -2, C. 14. Using an 8-bit floating-point format in which the most significant bit is the sign bit, the next three bits represent the exponent field in excess notation, and the last four bits represent the mantissa, write the bit pattern that represents the value 1 3/4. (Use normalized form. ) ____________ ANSWER: 01011110 15. What is the largest value that can be represented in a floating-point system in which each value is encoded by a byte whose most significant bit is the sign bit, the next three bits represent the exponent field in excess notation, and the last four bits represent the mantissa? ___________ ANSWER: 7 1/2 (represented as 01111111) 16. Which of the following addition problems cannot be solved accurately when using a floating-point system in which each value is encoded by a byte whose most significant bit is the sign bit, the next three bits represent the exponent field in excess notation, and the last four bits represent the mantissa? A. 2 1/2 + 1 3/8B. 3 1/2 + 4 1/2C. 7 + 3/4 ____________ ANSWER: A, B, and C 17. The following is an error-correcting code in which an y two patterns differ by a Hamming distance of at least three. Symbol Representation A 000000B 001111 C 010011 D 011100 E 100110 F 101001 G 110101 H 111010 Decode each of the following patterns 010011 ________101010 ________011000 ________101101 _______ ANSWER: C, H, D, F 18. How many errors in a single code pattern could be corrected when using an error-correcting code in which each code pattern is a Hamming distance of at least seven from any other code pattern? ____________ ANSWER: 3 19. The following is a message that was originally encoded so that each pattern had odd parity. Circle the patterns in which an error has definitely occurred. 0110101 11110000 10010010 00000000 11111111 00001000 00111101 ______________________________________ ANSWER: Second, fourth, fifth, and sixth 20. Data compression techniques apply various principles to reduce the size of data. One, called _______________________, avoids repeating long strings of the same data item. Another, called _____________ __________, encodes the difference between consecutive blocks of data rather than encoding each block in its entirety. Still another, called _________________________, uses short bit patterns to encode frequently occurring items and longer patterns to encode less frequent items.ANSWER: Run-length encoding, relative encoding, and frequency-dependent encoding. Vocabulary (Matching) Questions The following is a list of terms from the chapter along with descriptive phrases that can be used to produce questions (depending on the topics covered in your course) in which the students are ask to match phrases and terms. An example would be a question of the form, â€Å"In the blank next to each phrase, write the term from the following list that is best described by the phrase. † TermDescriptive Phrase bitBinary digit Boolean operationAND, OR, XOR, NOT addressA numeric value used to identify a memory cell exadecimal notationAn efficient way of representing bit patterns sectorA segment of a track in a mass storage system zoned-bit recordingA means of increasing the storage capacity of a magnetic disk system bufferA storage area used to hold data on a temporary basis, often as a step in transferring the data from one device to another ISOAn international organization for establishing standards ANSIA major standardization organization within the United States ASCIIA system developed by the American Standards Institute for encoding text. lip-flopA digital circuit capable of holding a single digit two’s complement notationA means of encoding whole numbers floating-point notationA means of encoding numeric values that may involve fractions truncationAn error that may occur when using floating-point notation pixelA small part of an image GIFA means of compressing an image file by restricting the number of colors availableJPEGA means of compressing images by blurring the boundaries between different colors while maintaining all brightness information UnicodeA mea ns of encoding text in which each symbol is represented by 16 bits LZWAn example of adaptive dictionary encoding MIDIA means of encoding music in terms of notes and instruments rather than actual audio Key fieldA part of a logical record in a file used to identify the record. VLSIA means of constructing complex circuitry in a very small space.General Format Questions 1. Describe how a computer can produce an incorrect answer when performing numerical computations even though it has not malfunctioned. ANSWER: Most students will probably refer to overflow and truncation errors. 2. Describe ho the concept of Hamming distance is used to produce an error-correcting code. ANSWER: By designing a code in which each pattern has a Hamming distance of n from any other pattern, patterns with fewer than n/2 errors can be corrected by replacing them with the code pattern that is closest. . a. What is the output of the circuit below? [pic] b. In general, how does the three-bit input pattern across the top of the diagram relate to the circuit’s output? ANSWER: a. 0 b. The output is 0 if the input parity is odd; the output is 1 if the input parity is even. 4. If the input and output bit patterns in the circuit below are interpreted as binary representations of numeric values, what operation does the circuit perform? [pic] ANSWER: The circuit subtracts one (except for the case of the input being 000). . Explain why such terms as kilobyte, megabyte, and gigabyte have acquired double meanings. ANSWER: The prefixes kilo, mega, and giga are used traditionally to refer to units measured in powers of ten. However, due to the early misuse of the prefix kilo in reference to units of the size 1024, these prefixes are now often used to refer to units that are powers of two—especially when referring to the capacity of main memories. 6. Convert the following addition problem into two’s complement notation using four bits per value), perform the addition, convert the an swer back into base ten notation, and explain the results. 6 + 3 ANSWER: In two’s complement notation the problem is to add 0110 and 0011. The sum is 1001 which translates to -7. This answer is incorrect due to overflow. 7. Under what condition is each of the following data compression techniques most effective? a. Run-length encoding b. Relative encoding ANSWER: a. Compresses most when data consists of long strings of the same entry. b.Compresses most when each block of data differs little from the previous block. 8. What is frequency-dependent encoding? ANSWER: Frequency-dependent encoding is an encoding system that uses short bit patterns to represent data items that occur most often and longer patterns to represent less frequently occurring items. The result is that entire blocks of data can be represented in less space than would be required if each data item were represented by the same size bit pattern. 9. Construct the entire two’s complement scale in which eac h value is represented by three bits.ANSWER: 3 011 2 010 1 001 0 000 -1 111 -2 110 -3 101 -4 100 10. To what does the term â€Å"normalized form† refer in the context of floating-point notation? ANSWER: Normalized form refers to a standard for positioning the bit pattern within the mantissa field. Many values can be represented in floating-point notation by different bit patterns, only one of which is in normalized form. Hence, restricting representations to normalized form assures that each value is represented by a unique pattern. 11.Explain why the final version of the dictionary need not be transmitted with a message encoded using LZW compression. ANSWER: The dictionary can be constructed during decompression in the same way it was constructed during compression. 12. Among the Boolean operations AND, OR, EXCLUSIVE OR, and NOT, which is least like the others? Explain your answer. ANSWER: There is not really a right or wrong answer. The student’s explanation is the m ost important part. Most students will probably answer NOT because it has only one input whereas the others have two. 3. If a term paper consisted 42 pages, each containing 40 lines of 100 symbols each (counting each space as a symbol), was to be encoded using Unicode, how many bytes of storage space would be required? ANSWER: 336,000 bytes (168,000 symbols times 2 bytes per symbol) 14. Explain why adding only a few characters to a text file may increase the file’s size by several hundred bytes and at other times may not increase the file’s size at all. ANSWER: File space is allocated in terms of physical records, each of which is several hundred bytes in size.Thus, the size of a file grows by physical record units rather than by byte size units. 15. In a two’s complement system, what value can be added to any other value without causing an overflow? How many values in the system have this property? Explain your answer. ANSWER: Adding the value 0 to any other va lue will not produce an overflow. However, if m is the largest positive integer that can be represented in the system, then any value in the range 1 to m will produce an overflow when added to m, and any value in the range -1 to -( m + 1) will produce an overflow when added to -( m + 1).

Program, curriculum development and instructional strategies Essay

I. Programs Bridges Learning System: This program uses five step processes involving submit, evaluate, outline, extend, success to develop the students aptitudes and talents that are very important in the classroom through evaluating test results and constructing a profile each student skills and abilities. By then, students’ necessities are known and a particular program will be developed for its learning exercises needs (Brock, 2003). Cognitively-Guided Instruction (CGI): This model is a product of research of students thinking that teachers able to restructure their knowledge and understanding to what the students need. This done through direct-modeling actions, reasoning to the problem, and moving to other strategies that are needed for the improvement of the students (Carpenter, 2003). Four Blocks Literacy: The four blocks represents four different approaches to directed comprehension, self-selected comprehension, inscription and working with terms. Through this students don’t just learn, at the same time they provided with the needed instruction according to the personality of the student. These blocks are multi-level depending on the performance and needs of the student (Cunningham, 1989). Spalding Method: This method is a total language arts approach in spelling, writing, listening and reading comprehensions. This approach is very effective to both regular and special education (Christie, 2000). II. Curriculum Development and Instructional Strategies. Cooperative Learning: Through optimistic interdependence, driven interaction, and personal responsibility, mutual efforts could be a useful tool to promote the groups’ objectives and success rather than viable and personal efforts (Stefl-Mabry & Powers, 2005). Direct Instruction: Learning is hastened up through comprehensive presentations, ruling out misconceptions, and assisting generalizations. Students are properly monitored to evaluate the performance, periodically assessed for perceptions and immediately corrected for their errors (Oregon, 2003). Mastery Learning: Learning is centered on the methods of mastering rather than the content but it works best with the conventional substance-centered curriculum through distinct objectives and varieties of instructional techniques and suitable series of results (University, 2004). Modeling Instruction: This method of instruction is done through creating scientific models and providing primary theoretical apparatus for modeling intended to appreciate the physical world and to familiarize and develop the students’ insights on how scientific knowledge fits with the real world (Wells & Hestenes, 2003). These programs, curriculum and instructional instructions are developed and evaluated by Arizona K-12 Center’s Technical Review Council and found to be effective in meeting the instructional and educational needs of diverse student population. References Brock, B. (2003). Bridges Learning Systems ® [Electronic Version]. Retrieved October 6, 2007 from http://azk12. nau. edu/bestpractices/recognizedprograms/. Carpenter, T. (2003). Cognitively Guided Instruction (CGI) [Electronic Version]. Retrieved October 6, 2007 from http://azk12. nau.edu/bestpractices/recognizedprograms/. Christie, B. (2000). Topic teamwork: A collaborative integrative model for increasing student-centered learning in grades K-12. Journal of Physical Education, Recreation & Dance, 71(8), 28-32. Cunningham, P. (1989). Four Blocks Literacy [Electronic Version]. Retrieved October 6, 2007 from http://azk12. nau. edu/bestpractices/recognizedprograms/. Oregon, E. (2003). Direct Instruction [Electronic Version]. Retrieved October 6, 2007 from http://azk12. nau. edu/bestpractices/recognizedprograms/. Stefl-Mabry, J. , & Powers, J. G. (2005). Collaborative, Problem-Based Learning: University and K-12 Partnerships. Knowledge Quest. ProQuest Education Journals, 33(4), 14-16. University, N. A. (2004). Instructional Strategies and Commercial Programs [Electronic Version]. Retrieved October 6, 2007 from http://azk12. nau. edu/bestpractices/recognizedprograms/. Wells, M. , & Hestenes, M. (2003). Modeling Instruction [Electronic Version]. Retrieved October 6, 2007 from http://azk12. nau. edu/bestpractices/recognizedprograms/.

The Mali Essay Example | Topics and Well Written Essays - 750 words

The Mali - Essay Example In fact, some of the same the Muslim historians and scholars that have written about Ghana have also provided a written record of Mali (Jackson, 1970). For example, Ibn Khaldun, a Muslim scholar working out of Islamic Spain in the 15th century, wrote about both Ghana and Mali. Islamic scholars must have paid a great of attention to Mali because its rulers converted to Islam, and subsequently spread it throughout Africa. The richness of the historical record of Mali allows a history of this great civilization to be reconstituted (Jackson, 1970). The geographical borders of Mali where similar to the former boarders of Ghana. The similarities exist because Mali was once a feudal territory that rose to fill a void after Ghana had fallen at the hands of the Susu. In his Kitab al-'Ibar Ibn Khaldun indicates that Mali occupied Ghana's former boarders (Davidson, 1991). He writes, "Much later the population of Mali grew to such an extent that it became dominate over all over this region (i.e. the area formerly ruled by Ghana)" (Khaldun, 1969 p.1). In the early history of Mali, during the reign of Al-Malik al-Nasir, Mali extended its borders west to the Atlantic Ocean. To the north, Mali occupied the upper portions of the Sahara. To the south, Mali extended down the Niger River past the city of Djenne, which is located on marshy land in the middle of the Niger River, it is referred to as an island. To the East, the kingdom stretched to a city called Takrur; this included much of the Sahara. Originally the kingdom of Mali started expanding from the top of the Niger River (Davidson, 1991). Starting from the city of Timbuktu, Mali steadily conquered the lands that lay down stream. These areas included the towns of Djenne, located on series of mashes and lakes that lies close to the Niger River, and Kawkaw, thought to be the modern-day city of Gao. Controlling the Niger River and the cities that lie on its banks were important for trade and travel (Jackson, 1970). The Niger was a central artery of commerce for both West and North African trade routs. The importance of the Niger can also be seen in the fact that Mali's capital city, which changed many times, was often located on that river. Mali's control of the Niger River, and these important cities, helped it to grow and prosper (Davidson, 1991). By the 18th century, Mali was in a semi anarchic state. Two empires emerged that opposed French invasion, the Tukolor Empire of al- Hajj Umar (1794-1864) and the Somori Toure (1870-98). During this time the region saw a resurgence of Islam. But in later years Mali was conquered and became the French Sudan, part of the Federation of French West Africa (Jackson, 1970). Mali Today Thanks to its rich and ancient past, Mali has become a country of great ethnic diversity with nearly two dozen different ethnic groups living within its borders. The main groups are the Mande (including the Bambara, Malinke, Soninke, Mandinka, Mende, Susu, Dialonke, and Dyula), Peul (or Fulani), Voltaic, Songhay, Tuareg, and Moor. Some other groups include the Dogon, Bozo, and Bobo. The single largest ethnic group is the Bambara also known as Bamana. This name recalls the era when the influence of Islam was spreading through Africa, yet this group of rural farmers refused to convert to a new religion and kept alive their traditional way of life. Bambara means "infidel" or

A Controversial Issue The Death with Dignity Act Essay

A Controversial Issue The Death with Dignity Act - Essay Example In any case, it requires very critical analysis before any substantive stance can be adopted. One of the fundamental issues in the Act arises out of the very fact that it concerns human life which is deemed by many to be a sacred affair. In any case, the issues emerging out of this controversy are mostly in support or in antipathy on the application of the whole Act. Controversy It has to be realized that even in areas where The Death with Dignity Act is sanctioned, its application still faces myriad challenges arising from the opponents of the whole agenda. The Act proposes that people who are mentally fit but terminally ill should be given the option of using drugs that can hasten their deaths. This should happen in cases where death appears imminent or when the patient experiences a lot of suffering courtesy of the illness. Doctors and activists are on either side of the debate on whether the Act should be applied. Religious organizations are forging their stance on this topical i ssue on the strong premise that life is sacred and should never be taken for granted to the extent of hastening one’s death (Or: Public Health Division, 55). While the Act grants the patients the right to be given the drugs to quicken their deaths, its enforcement still faces challenges as most doctors are not very comfortable with prescribing such drugs to the patients who need them. In this regard, it becomes very difficult for the patients to get such services. In the same way, most doctors are prohibited by their employers to prescribe such drugs and will therefore never offer services in this respect. While the law was successfully passed in Oregon in 1994, its application still lingers given the many challenges and controversy surrounding the whole issue. In the State of Washington, the law went into effect successfully in 2009 after it was passed in 2008 without any legal challenges being raised (Hillyard, 28). The major issue presently is however the need to provide e ducation to the masses on the whole subject of the Act in order to limit much of the ongoing debate and to enable the people to fully understand how the Act operates. In this respect it would become possible to reject the law or to adopt it without much of the present controversy. As a major argument in support of this Act, it is realized that several patients normally undergo a lot of both physical and mental pain and suffering when diagnosed with terminal illnesses. In order to remedy and mitigate some of these cases, it was therefore deemed appropriate in some states that the Death with Dignity Act would thereby provide the best alternative. Basically, it is a matter of individual choice and its application is based upon the fact that the patient has to be 18 years and older and be mentally sound in the process (Public Health Division, 56). Without doubt, it seems that the Act offers patients the option of ending their lives with some level of dignity since they can actually deci de when and where to actually die. Most opponents of this law have simply regarded it as a form of â€Å"assisted suicide† where a patient is lawfully given the option of taking away their life. Religious organizations especially Catholics have been very loud in opposing the law on the belief that life is very sacred and should only be taken away by God. They vehemently oppose any form of the law that might give a patient the option of deciding when to die. As such, doctors operating under such organizations are prohibited from practicing the law or referring patients to other doctors who might assist them. Most of these organizations also claim that the law might be severely abused as most people would be pressured to simply end their lives pt such a without the

Assignment Essay Example | Topics and Well Written Essays - 250 words - 21

Assignment - Essay Example Thus, it would help to allow dripping of the faucet to dissolve the ice and prevent the growing volume of ice to bring about any further pressure against pipe walls. At night, the cooling of air happens at a speed greater than the cooling of water. Then from the surface of the lake, warm water vaporizes and blends with the colder air above it and due to the resulting temperature difference, warm water cools off becoming moisture in the form of droplets that suspend in the air. This suspension is actually the ‘steam fog’ which people often view as mist just on top of the lake’s surface. 3. A man who is 6 ft tall is standing in front of a plane mirror that is 2 ft in height. If the mirror is placed with its bottom edge 4 ft above the floor on a wall that is 5 ft away, how much of his image (i.e. what length of himself) can the man see? (Assume that his eyes are at the top of his head).  If the man moves to a point 10 ft directly away from the wall, with the mirror staying in place, how much of himself can he now see? You must show all of your work, including sketches, to get full credit. Where I and O both refer to the heights of the image and the man, respectively, while ‘di’ and ‘d0’ are the distances of each from the mirror. Using ruler to scale, the reflection the is 2.4 feet away from the mirror, so In this scenario, index of refraction of water is 1.33 @ room temperature whereas a typical crown grass has index of refraction = 1.52, so when Snell’s law n1*sinÃŽ ¸1 = n2*sinÃŽ ¸2 is applied, the angle of refraction (ÃŽ ¸2) would be greater than the angle of incidence

HRD276 Essay Example | Topics and Well Written Essays - 250 words - 1

HRD276 - Essay Example Thus, it does more good to the employers if employees have rest for them to become highly productive. It is also important to consider that allowing employees to have a balance work with leisure makes them happy with their work. It is important to keep employees happy with their work for them to stay with the employers. If employees will leave, it will be costly for the employers to find replacement and to train a new employee. I believe that is the responsibility of the organization to provide the balance between paid labor and unpaid labor. I would leave the organization responisible because the organization needs the worker and it would cost the employer twice as much to replace them as it would to keep them and provide them the requested time off. If an employee needs a few less hours or a few less days why would it be such a big deal to give them those days off if you know this employee and you know they are not going to leave you. I believe that being a good employee should show a small type of soft side in your employers and allow you the time you need off. I know through work experience that has been done for me. I work over the summers and winters back at home at my high school. And now for my employers have trusted me with their time, familys, and also personal belongings. I believe that these employers would allow me to plan or do work for them and they can count on me to get it done. And also i f I ever needed anything I could count on them to help me out. Employees are not machines. We get tired and also needs to rest and have some leisure. When we are well rest and had recreation, we become more effective with our jobs and this is beneficial for the company. In addition, we also get attached with the company because we feel that they are taking good care of its employees. As a result, we stay with the company and the attrition rate of the company is low saving them the cost of hiring new

Business finance Essay Example | Topics and Well Written Essays - 1500 words

Business finance - Essay Example The nickel dealing of Anglo American plc comprises of two major procedures: in Brazil it is Codemin and in Venezuela it is Loma de Niquel. In May 2010, the company declared the sale of few French construction materials production. The Sector of the company is Basic Materials and the Industry is Industrial Metals & Minerals. The company has more than 50,000 Employees. In 2010 as well as start of 2011 the company experienced a burly restoration on the support of progressively increasing stipulate and superior prices for all of the commodities in the company’s diversified portfolio. Anglo American plc‘s clear policy of paying attention on seven means commodities, lashing cost lessening, protected operations and functioning leading industry presentation is being done productively, with all its businesses going down their industry cost structures. This was consequence by a sturdy set of operating outcome. The operating profit of group surged by harshly to $10 billion, which w as $5 billion in 2009, on the same time cash flow from operations (CFO) enhanced from $4 billion to $7 billion. Industrial Metals & Minerals is a major sector in the U.K. economy. I selected to keep Anglo American plc in my portfolio because if performed very well in the last two to three years. Net income and CFO is remarkably marvelous and good. One more thing the demand of commodities in the recent past is risen above. Gold as well as silver mount up. In these scenarios Anglo American plc was a considerable candidate to keep the company in my portfolio. Its price was 3347 pounds when I purchased it. Over the time period of investment from 11 February to 8 April 2011 the company performance remained in slightly loss of 3 pound per stock. I bought 54 stocks of Anglo American plc which closed at 3344 pounds at the end of the trading day of 8 April 2011. Carnival Corporation & plc is the leading and financially stable cruise corporation among the biggest and most gainful vacation cor porations around the globe. The mission of the Carnival Corporation & plc is to distribute outstanding vacation experiences from beginning to end lots of of the world’s popular journey brands that provide to a diversity of dissimilar geographic areas and way of life, every single one at an exceptional worth unrivalled on land or at ocean.Carnival Corporation & plc‘s collection of cruise brands is all around the globe including in Europe, North America, Australia and in Asia. The main popular brands of the company are Carnival Cruise Lines, Princess Cruises, Holland America Line. These brands functions 100 ships adding more than 191,000 lower berths with 10 new ships planned to be served between March 2011 t0 May 2014. The company traded on equally the New York stock exchange as well as in London Stock Exchanges, Carnival Corporation & plc is the barely grouping in the globe to be incorporated in together the indices of S&P 500 and the FTSE 100. The Sector of the company is consumer goods and the Industry is recreational goods. The company has more than 80,000 workers. Today, the recognition of the Carnival Corporation & plc and business feasibility are contingent on being apparent and sustainable. This implies given that fulfilling vacations while care the valued guests safe and sound, budding our personnel, and escalation relations with all the stakeholder dealings. Recreational goods are a key sector in the U.K. economy as well as growing

ISRAEL- PALESTINE CONFLICTS Research Paper Example | Topics and Well Written Essays - 750 words - 1

ISRAEL- PALESTINE CONFLICTS - Research Paper Example Apparently various researches and reports have shown that the most affected region is the Gaza strip where; lots of lives have been lost; properties as well as other social amenities have been affected (Mandell 1985). The occurrence of conflicts between the Palestine tribes has also created a major setback on the efforts of the international community that has been placed to facilitate peace negotiation between the two countries. Conflicts between the Sunnis and the Shiites have created divisions among the Palestine leaders hence diverting their attention from the peace negotiations towards resolving these internal conflicts (Migdalovitz 2010). Various social researchers as well as other concerned International Stakeholders have undertaken studies to find the causes of the Israeli and Palestine conflict. The most obvious factor that has emerged is that the conflicts were triggered by the struggle on who owns Gaza; however, bodies such as the media have failed to provide comprehensive information concerning the causes of conflict between the two nations. That is, there are cases where the media has portrayed Israel as an innocent nation that is making an attempt to save the aggressive Palestine from causing harm to its citizens. This has raised lot of concern from the various stakeholders especially among the Palestine leaders. International Organizations such as the United Nations, World Health Organizations as well as other stakeholder countries have made different efforts to ensure that peace and stability exist between the two nations. However, their efforts have not been successful owing to a number of reasons. The first reason emerges from the inter-ethnic group among the Palestine Tribes; these tribal conflicts have been propagated by the differences emerging the specific inter-ethnic affiliations. That is, certain groups such as the Shiites have experienced tremendous hatred from the Sunnis who

Critiques on Finance Case Study Example | Topics and Well Written Essays - 500 words

Critiques on Finance - Case Study Example Rising fuel costs forced cost cutting measures and hence necessary upgrades were put on the back burner. Flight and crew scheduling systems, reservation and call-center systems all need to be upgraded if the airline wants to retain its passenger share. Parallels are already being drawn to People Airline Express, another low cost carrier that sank without a trace in 1997 under similar constraints as are being faced by JetBlue today. JetBlue however, still has something going for it in the form of a healthy balance sheet, and $699 million in cash. It has also re-structured its ambitious growth plans as it tries to consolidate its operations. The problem JetBlue is facing is basically that, "rapid expansion [has] outstripped management's ability to keep everything together". Rough and ready methods, suitable for small, low-cost operations contribute to profitability. But these methods start falling apart when the size of the operations cross a certain optimum level. At this stage JetBlue risks having the same overheads and union problems, as do other larger carriers, thereby nullifying the advantage of being a low cost carrier. In October 2005, after six years of double-digit growth, Avon sales suddenly slumped all over the world as, "the global diversity that had long propped up the company's performance suddenly began to weigh it down".

Choices Essay Example for Free

Choices Essay The lives of people have always been filled numerous dilemmas. The choices that we make sometime in our lives could either make or break an individual. As a child, I have always dreamt of making it big in the world that I live in. In order to fulfill my dreams, I decided to pursue a Masters Degree in Education from the Cambridge College. Being given such opportunity would allow me to hone my craft and share my knowledge with others. From the many experiences that I have encountered in my life, being given the chance to live my life for the second time around was the most important. Unknown to many, I am a cancer survivor. I was diagnosed with the said disease at the age of eighteen. Regardless of such trials, my determination to succeed in life was never tarnished. I wanted to prove something to myself that I had what it takes to be someone in society regardless of all the impediments that came my way. Learning is an essential part of my growth, both as an individual and as a professional. In order to be successful, I have to personify the different techniques taught in school. Furthermore, I may also incorporate my personal thoughts and experiences in trying to make things work. Such actions would not only focus on the theoretical aspects of learning, but also in the application process. Then I could definitely say that I am able fully comprehend everything that have been inculcated in me by the school and my personal experiences. Aside from acquiring a Master’s Degree, I still have numerous goals in mind. I want to experience working with young minority men, especially those who were in middle school. This was in support of my desire to work within the public school system. I wanted to be of assistance to students, especially those who were of low social and economic statuses. This drive may also be attributed to the fact that studies have been conducted showing that young black male students normally lose interest in going to school when they reach the sixth grade. Thus, the percentage of children dropping out from school increases each year. Furthermore, I have made advanced researches stating that the students of Richmond County are giving the teachers difficulty in keeping them in school. Motivation amongst teachers to the students was relatively difficult, for barriers have already been by the students. The situation is alarming for both the state and the educational system that the schools offer. This then leads to the difficulty of students in trying to overcome the challenges that come their way. They are emotionally battered, and are in search of people whom they can cling to, such as guidance counselors. Although difficult, I would like to be part of the lives of these children. Equipped with the necessary knowledge and training, I may impart to these students pertinent information that may inspire them to become successful in their lives. I hope that my little words of wisdom would also serve as tools that would help them survive their lifetime. I believe that I have what it takes to be accepted in your institution. My experiences were focused on the relationship of people with each other. The counseling experiences I had were very helpful, for I witnessed how it was to deal with pregnant teenagers. This stage of their lives was a very crucial one, for several ideas and emotions are heightened. Sometimes, they would pity themselves for what happened, or worse, attempt suicide. I may be able to utilize my social counseling experiences and adopt them to some of the techniques I can use in counseling students in the educational field. This may sound easy, but it would also entail hard work and determination from my end. My dreams do not end after acquiring my degree from your institution. I would utilize my degree in working within the school system in order to facilitate an outreach program for both the students and the parents. The school districts within our area are also in the initial stage of discussing the requirements deemed by the students, as mentioned earlier. School counselors would be required by the Superintendent for each school, and this would come to my advantage for I may have my degree by that time. Furthermore, I also intend to teach college level courses. Learning is a continuous process that also helps people to improve their craft. Having a Master’s Degree would not hinder me from moving forward. One of my goals is to obtain a Doctoral Degree in Counseling. The degree would be beneficial in my growth as a counselor, for my scope of knowledge would be enhanced further. In addition to this, the courses offered would allow me to learn new approaches that I may use towards students. Although my quest for knowledge is unstoppable, I believe that there are certain things that I should still care about. I am like any other applicant; the only difference seen was the fact that I am more inclined in fulfilling my goals in life. Working and being exposed to different kinds of people help me to decipher the different approaches that should be used on people. The knowledge acquired from the institution would come as an advantage, for the personalities of people have been studied and researched by people who specialize in the said field. I, too, am guilty of wanting to improve each action made, especially when it comes to counseling students. I know that being accepted in your institution requires a big deal of commitment from the students. The training would be demanding and challenging, yet ultimately rewarding. The little mistakes that are often committed would be given much importance, and improvements would definitely be visible. I aim to learn and grow, both as an individual and as a professional. I know that this institution would bring me a step closer to my dreams and aspirations. The choice I made was evident – your institution would help me be the best individual that I can be.

Adolescent is an important stage of life for establishing health

Adolescent is an important stage of life for establishing health INTRODUCTION Adolescent are not monsters, they are just people trying to learn how to make it among the adults in the world, who are probably not so sure themselves. India is the second most popular country with total population of 1081million comprising nearly 30% of the total population, among which adolescents (10-18years) form a population of 22.5% (WHO, 2001 census). Adolescent is an important stage of life for establishing health behaviour, attitudes and life style. It is a period characterised by rapid physical growth, sexual, psychological, sexual and physiological growth. Health behaviour is one indicator of health of younger people that may serve both as a measure of health over time as well a target for health policy and pregnancy and prone to risk behaviour like aggression, victimization, depression, suicidal ideation, substance abuse and sexual behaviour (Grabber,2004). Researchers have revealed that a woman sexual development starts as early as 13 years, but her physique is not well developed to bear strains during pregnancy there is relatively high risk for the teenage mothers between 15-18years of age (Discovery academy, 2010) Adolescents are considered to be healthy since mortality in this age group is relatively low. Infact, the adolescent girls can do have a range of health problems like anaemia, increasing premarital sex, prostitution, reproductive tract infections, school drop out, poor nutrition, early child bearing and reproductive complications.etc (WHO, 2006). Today all over the world, teenage pregnancy is, emerging as a serious problem, approximately 15 million pregnancies occur every year among young women aged 15-19 years. They are more common in the developing country like India. Though 50% of girls get married by 18 years, 19% of total fertility rate (15-19 years) is adolescent pregnancy, 27% of them have unmet need of contraception, and 4.7% of them were using modern method of contraception (WHO,2006). Teenage pregnancy is defined as getting pregnant below 18 years. Young adolescents (12-14 years old) are more likely to have unplanned sexual intercourse and are more likely to be concerned in to sex. Most teenagers do not plan to get pregnant, but many do. Often teenagers do not receive timely prenatal care and they have a higher risk of pregnancy like high blood pressure and its complication, premature birth and low birth weight (Health Orates, 2008). Early marriage and early pregnancy are accepted cultural norms of our society. The outcome of teenage pregnancy is affected due to illiteracy, poor socio economic condition, inadequate prenatal care. Most of the adolescent girls dont have adequate knowledge about puberty, teenage pregnancy and other reproductive health. Negative perception which they gather from other sources often contributes to STDs and HIV infections (Chahande, 2002). High rate of mortality and morbidity has always been associated with pregnancy and child birth in pubertal and adolescent girls, and also a dramatic rise in the number of pregnancy, abortions, and sexually transmitted diseases. Thus it is increasingly recognized that good reproductive health really begins in adolescents. Reproductive health is influenced by many factors such as education, nutrition, sexual roles, sexual status, cultural practices and socio economic development (K.Park, 2009). A cross sectional observational study was conducted on prevalence of child marriage before 18 years of age among the young adult women in India. Data from National Family Health Survey-3 were limited to the sample of Indian women aged 20 years. The results showed that 44.5% of women aged 20 years were married before 18 years, 22.6% of women were married before the age of 16 years and 2.6% women of were married before the age of 13 years (Raja, Saggurti N, 2008) A cross sectional study on Reproductive pattern, perinatal mortality, and sex preference was conducted in rural Tamil nadu in India. In this study 30 village areas were randomly selected and served by health sub centres. The participants were 1321 adolescent women. The Result showed that 41% of the subjects (535) were primiparous, 7 subjects (0.5%) were grand multiparous. The, the neonatal mortality rate was 35.3/1000, the perinatal mortality rate was 42.0/1000 and the stillbirth rate was 13.5/1000 births (Birgitte Bruun Nielsen, 2000). NEED FOR THE STUDY Globally teenage pregnancy accounts for 16 million in the age group of 15-19years, in which 10% is teenage pregnancy, one -third is abortion, 14% of them miscarry and 52% will bear children. In developing countries accounts for 95% of teenage pregnancies, the highest teen birth rates has been recorded in Mississippi, with of 68.4%, Mexico with 64%, Texas with 63%, the lowest rates are recorded in countries with in northeast 18.7%, Vermont with 20,8% (WHO,2009). In India 42.9% girls are in age group of 15-17 years and 14% girls in age group of 17-19 years and 3/10 girls get pregnant before 20 years, 1/6 girls are born to teen mothers and 47% of Indian women aged 20-24 married before legal age of 18, and 56% are in rural areas. The total fertility rate was 6.2-6.7 (WHO, 2000). The recent studies revealed that teenagers become sexually active in early puberty and they face challenges of onset of menstruation compared to urban areas. 40% of teen girls aged 15-19 years had sex at least once and prefer the rhythm method of birth control. The incidence of teenage pregnancy was 63% and prevalence rate was 28 and 32 per 1000 in rural and urban areas of Tamilnadu. In Coimbatore, 15.2% of adolescent girls and 0.7% of adolescent boys are getting married early (WHO, 2005). A report by save the children found that, annually thirteen million children are born to women under age of 20 years in world wide. More than 90 of these births occur to women living in developing countries. The higher rate of teenage pregnancy in the world with 143/ 1000 girls in age group of 15-19 years is in sub-Saharans Africa and the Fertility rate in south Asia range from 71to 119 birth/1000 women aged between 15-19 years (Health and demographic survey, 2010). A descriptive and comparative study on knowledge, attitude and behaviour related to sex among teenage girls between nursing and non nursing college students was conducted in Taiwan. A total of 792 students were recruited from one nursing school compared to non nursing students. The nursing students had more knowledge on sex related issues. They also found that the close an intimate relationship was, the more liberal sexual activities tended to be. The participant was prone to accept premarital sex, and cared less about the virginity of future spouses, 60% students perceived that having a child before marriage was unacceptable, about 23% of participants had intercourse experience, while only 30% girls surveyed to have used contraception every time they had sexual intercourse. 11 students reported being pregnancy, but none chose to take their pregnancy to term. The finding of this study showed that nursing education may have a positive influence on the sexual knowledge, attitude and be haviour with regard to participating in safer sex among teenage girls (Tseng YH, 2009). The investigator while conducting health awareness programme, found that most of the adolescent girls got married at the age of 13 years, and they had poor hygiene, and low birth weight babies. The girls were not aware about puberty teenage pregnancy and other aspects of reproductive health. So the investigator felt the need to create awareness about teenage pregnancy. This study will help to assess the knowledge and attitude of adolescent girls towards selected aspects of reproductive health and prevent the complications. STATEMENT OF THE PROBLEM A Study To Assess The Effectiveness Of Structured Teaching Programme On Knowledge And Attitude Of Adolescent Girls On Teenage Pregnancy At Thottipalayam, Coimbatore. OBJECTIVES: To assess the knowledge and attitude of adolescent girls on teenage pregnancy. To administer structured teaching programme on teenage pregnancy among adolescent girls. To reassess the knowledge and attitude of adolescent girls on teenage pregnancy. To associate the findings with the selected demographic variables OPERATIONAL DEFINITIONS Effectiveness: It refers to the extent to which the structured teaching programme on teenage pregnancy has achieved the desired effect in improving the knowledge and change in attitude of adolescent girls. Structured teaching programme It refers to systematically planned teaching programme, designed to provide information on teenage pregnancy to adolescent girls. Knowledge It refers to the information gained by adolescent girls on teenage pregnancy. Attitude It refers to the expressed belief and feeling of adolescent girls on teenage pregnancy. Teenage pregnancy It is defined as teenaged or under aged girl usually in the age group between 13-18 years getting pregnant. Adolescent girls It refers to both married and unmarried adolescent girls in age group between 13-18 years. ASSUMPTIONS Adolescent girls will have lack of knowledge on teenage pregnancy. Adolescent girls need education regarding teenage pregnancy. Structured teaching programme on teenage pregnancy will help the adolescents to improve their knowledge and will help them to develop a positive attitude. Knowledge and attitude have strong influence on adaptation of healthy behaviour. HYPOTHESIS There is a significant difference between pre test and post test scores on knowledge and attitude of adolescent girls on teenage pregnancy after structured teaching programme. LIMITATIONS: The study is limited to Adolescent girls who are willing to participate. Adolescent girls who are available at the time of data collection. Adolescent girls who have attained menarche Adolescent girls at the age between 13-18 years. PROJECTED OUTCOMES This study will help the adolescent girls to get adequate knowledge and gain awareness on teenage pregnancy. It will help the adolescent girls to share information with colleagues and surrounding people. CONCEPTUAL FRAMEWORK A conceptual framework deals with abstraction, which is assembled by nature of their relevance to a common theme. It is a global idea about the concept in relation to a specific discipline . It describes the mental image of a phenomenon and integrate them into a meaningful configuration. Its a visual diagram by which the researcher explains the specific area of interest (Christenson J. Paula, 2000). One of the important purposes of conceptual framework is to communicate clearly the interrelationship of various concepts . It guides an investigator to know what data needs to be collected and gives direction to the entire research process (Kertinger K.N,1999). This study was aimed at assess the effectiveness of structured teaching programme on knowledge and attitude of adolescent girls on teenage pregnancy. The investigator adopted Penders Health Promotion Model (1984). The study seeks to increase an individuals level of wellbeing . The model focuses on aspects of individuals cognitive perceptual factors , perceived health status, health promoting services and perceived benefits of health promotion. The model also identified factors that influence health promotion activities. In this modified mode, the community nurse interacts to assess the level of knowledge and attitude on teenage pregnancy among adolescent girls who are influenced by the demographic variables. This model focuses on the following areas: Cognitive perceptual factors Perceived health status Health promoting services Perceived benefits of health promotion Barrier to health promoting behaviour 1. Cognitive perceptual factors The investigator assessed the knowledge and attitude of teenage pregnancy among adolescent girls by using structured questionnaire and rating scale. 2. Perceived health status The adolescent boys have adequate knowledge and positive attitude regarding teenage pregnancy or the adolescent girls have inadequate knowledge and negative attitude regarding teenage pregnancy. 3. Health promoting services Structured teaching programme of teenage pregnancy is given as health promoting service to the adolescent girls irrespective of their knowledge and attitude. 4. Perceived benefits of health promotion Health promoting behaviour is the desired behavioural outcome and is the end point of Health promotion model. In this study the health promoting behaviour developed by structured teaching program will result in improved health and better quality of life among adolescent girls. 5. Barrier to health promoting behaviour In this study if the adolescent girls have inadequate knowledge and negative attitude on teenage pregnancy, reassessment of adolescent girls knowledge and attitude was done. But it is not included in this study. force, 37.5% indicated it was with consent 57% have mentioned it was with out their knowledge (Lakshman Dissanagalee, 2008) A cross sectional study on youth risk behaviour surveillance was conducted in the United States. Health risk behaviour contributed to be the leading cause of morbidity and mortality among youth and an adult, which is often, are established during childhood period and extends to adulthood. These problems were interrelated and preventable. The youth risk behaviours surveillance system monitors 6 categories of priority health risk behaviour among youth and young adults. They are intentional injuries, violence, tobacco use, alcohol and drug use, sexual behaviour, physical inactivity and prevalence of obesity and asthma. A 20 local survey was conducted by CDC (centre of disease control) and state and local school based YRBS education in 42 states. It was found that among those who drinking alcohol of which 34.2% were currently sexually active and 38.9% did not used condom (Eaton,DK,2010). A cross sectional study was conducted on the characteristic of pregnancy among teenage girls at Nagpur in India. The participants were 462 postnatal women, less than 20 years old for a period of 1 month from 1st October 1999 to 30th June, 2000 at government hospital in experimental group . The control group included 500 primiparous women at the age group between 20-29 years at government hospital during the same period. The data was collected using the interview technique. The results showed that 97.8% were at the age group of 18-19 years and in the control group were at the age group of 20-22 years, 65.3% women and 62.6% women belonged to Hindu religion from the experimental and control group respectively, 8.6% women and 7.0% women were illiterate from the experimental and control group respectively, 53.2% women and 75.2% women were house wives from the experimental and control group respectively .In the experimental group the womens age at marriage was 16.7 years and in the control group it was 18.65 years (A.R Jadhao, 2007) A cross sectional observational study was conducted to assess the prevalence of child marriage on young adult women between 13- 20 years of age in India. Data from National Family Health Survey-3 were limited to the sample of Indian women aged 20 years (no=22). The results showed that 44.5% of women aged 20 years were married before 18 years, 22.6% of women were married before the age of 16 years and 2.6% of were married before age of 13 years (Raja, Saggurti N, 2008) A cross sectional study on health profile of pregnant adolescents among selected tribal populations was conducted at Rajasthan in India. The study participants included adolescent girls in 2nd and 3rd trimester of pregnancy who were selected randomly from 15 tribal villages of Udaipur district. A total of 54 adolescent girls aged (13-19) years were included in present study of which 59% were found to be primigravidas, 30% were pregnant for 2nd time, 2 girls were pregnant for 3rd time. Majority were illiterate. A large number was found to be suffering from moderate to severe anaemia(n=42) weighing very less than 42 kg , 2 of the pregnant girls were associated to be suffering from pellagra, and 1/3 of the girls had vitamin A deficiency (Sharma V, 1999). A case control study was conducted to examine the socio cultural determinants of pregnancy among adolescents in Nepal .This study was selected to compare the education, economic status, family support system and freedom towards conception among teenagers and higher age group women. The study participants were adolescent girls (13-19) years and the older women (20-29 years) .The results showed that 70%adolescent pregnant women were compared with 70% of primigravida women. Teenage pregnant women who were less educated, had poor economic background were more likely to have accidental pregnancy due to love marriages (Sharma AK, 2002). A study was conducted to compare the risk of teen-age pregnancy in a rural community under 20 years old, in the state Maharastra in India. The study sample included 5994 deliveries in the rural health district area of Sirur. Adolescent pregnancies amounted to 598 deliveries. The perinatal mortality rate was (238) under 18 years old was 67.2%/ 100 live births. The neonatal mortality rate was 67.4.Statistically significant differences were found in the rate of low birth weight infants, stillbirths, and late neonatal deaths among the babies delivered by the women aged less than 18 years compared to other women. The perinatal mortality rate was 7-16 times greater than associated risk factors, except anaemia. The neonatal mortality rate was 2.5-18 times greater than associated risk factors, except anaemia and oedema. Late neonatal mortality rate was 2.2 times higher among infants with mothers of under 18 years old (Pratinidhi A, 2000) A population based case control study was conducted in Turkey to determine the degree of socio economic status as a risk factor for first birth at age 19 or younger in married women. The study group comprised of all married and pregnant women aged 15-19 yrs (adolescent pregnancies) attending primary care centres (144 subjects) and married women between 20 and 29 years, experiencing their first pregnancy (adult pregnancies) who were determined as the control group (144 subjects). A questionnaire was completed for each subject during face-to-face interviews. Analysis showed that adolescent pregnancy was more frequent in women from families with a low socioeconomic status, exposure to violence within the family prior to marriage, and among which families partially opposed or unopposed to adolescent marriage. Lower education level, lack of social security, living in a houses in which the number of persons per room was over 1, unemployed women and sisters with a history of adolescent preg nancy were also the contributing reasons ( Birsen gokce,2001). `A cross sectional study was done on social consequences and health problems among teenage pregnancy in rural Kathmandu valley in India. The study sample comprises of (15-19 years old) 180 subjects. This study was done for a duration of six month period among teenagers (10-19 years). The result showed that the preterm delivery was 50%, the prevalence of anaemia was 56.66% in teenage pregnancy and the haemoglobin level (less than 7.9 gm) was 55.67%. . It was concluded that the contributory factors for teenage pregnancy were low socio economic condition, less awareness of family life education and early marriage (Kafle PP, 2010) A retrospective study was done to determine the incidence and complication of teenage pregnancy at Chonburi, Thailand. In the experimental group the participants were primigravida women between the age group of 13-20 years(2,490) at chonburi hospital from 1st January 2000-31st December 2009.In the control group they were between the age group of 20-25 years (3,909) during the same period. The findings of the study showed that the experimental group had a lower gestational age during delivery than the control group(20% vs. 13.9%),the experimental group had more inadequate antenatal care than the control group (19% vs. 12.5%),anaemia was a significant between experimental and control group (17% vs. 1%), low birth weight infant mortality rate in experimental group was higher than the control group (Watcharaseranee N, 2006). A nested case control community based study to compare the risk associated with pregnancy and its outcome among primigravida adolescent and adult pregnant women was conducted at Delhi in India. The participant consisted of 64 adolescent and 175 adult primigravida in a cohort of 343 antenatal women. The result showed that the mean age of conception in adolescent and adult was 18.46 and 21.69 years. Complications were more common among adolescents like abnormal presentation and prolonged labour. Pregnancy wastage was 17.5% and 3.5% among adolescents and adult respectively (AK Sharma, 2002). A retrospective study was conducted on comparison of obstetric outcomes of pregnancy in older women and teenagers at Sangali in India. The participants are girls aged  Ãƒ ¢Ã¢â‚¬ °Ã‚ ¤19 years were compared with older women (19-35 years) in the same hospital. The study group 386 participants were compared with 3,326 pregnancies of older women. The Results showed that teenage mothers were three times more at risk of developing anaemia (2.83%), hypertension problem in pregnancy (2.2%) and low birth weight babies (1.8%),pre term babies (2.97%) and 50% less likely to have normal weight babies (0.5%). They also found that cultural practices, poor socio economic condition, lack of awareness of risk and low literacy rate are the main contributory factors (S. H. Mahavarkar, 2008). `A qualitative study was conducted on abstinence to assess the effectiveness of counseling training of health care providers among high-risk teenagers in the United States. Clinicians are enquired about adolescent pregnancy, HIV and STD prevention, which included abstinence by interview technique. The systematic content analysis was used to examine the effectiveness of counseling technique in different situations. The results showed that providing comprehensive counseling, and abstinence as a choice for teenagers, to reduce pregnancy among teenagers (Harper CC, 2010) SECTION B: Studies related to knowledge and attitude of teenage pregnancy A retrospective study was conducted to identify the level of knowledge, behaviour and education needs of school adolescents on Sexual and reproductive health in northern Nigeria. The participants were 989 adolescents from 24 secondary schools. The result showed that 72% of females had experienced menstruation, 14% of females were sexually active, 15% of females knew about the ovulation cycle, 44% of females knew pregnancy could result from first coitus and 56% of females knew about contraception, and 84% gave an opinion that adolescents should be given sexual education . It concluded that there is a need for education for secondary school adolescent (Adekun LA, 2009) A study was conducted on, knowledge, attitude and sexual behaviour of school adolescent girls in Transkei. A self-administered questionnaire was given to 1025 females from 21 secondary schools. Among the participants 75% of them were unmarried. The results showed that 74.6% had already been sexually experience, while 21% did not. Both sexually experienced girls and sexually inexperienced girls were living with their parents. It was concluded that sexual development and onset of menarche were the possible risk factors for initiation of sexual activity among school adolescent girls, as one third of sexually experienced adolescent girls been pregnant . It was also found that the contraceptive use was low among adolescent girls (Buga GA, 1999) A study was conducted to assess the attitude of teenagers towards sexual behavior among teenagers in U.K. The participants were 1500 teenagers aged between 13-18 years. A questionnaire was given to them. The result showed that, twenty per cent of 13 years old teenagers reported that they had sexual intercourse with a partner, 78% of them reported some form of sexual contact with a partner, 23% of female subjects had experienced sexual intercourse, 38% of male subjects had experienced sexual intercourse, 10% of teens indicated they would be denied to use condom and 37% were concerned about seeing clumsy when using a condom. 23% of males and 9% of females said they would be willing to have sexual intercourse without use of a condom. (Queenmary, 2010) A cross sectional study was conducted on knowledge, attitude and behavior of adolescent girls towards STIs/HIV, safer sex and sexual education in South Delhi, India. A self-administered questionnaire was given to 251 adolescent girls. The results indicated that more than one- third of students had less knowledge about the symptoms of STIs other than HIV/AIDS. The attitude scale showed 30% of subjects considered that HIV/AIDS could be cured, 49% of subjects felt that condoms should not be available to youth, 41% were confused about whether the contraceptive pill could protect against HIV infection/AIDS and 32% of subjects said that it should be taken only by married women (Alexandra McManus, 2008). A cross sectional study was conducted on objective and perceived knowledge of oral contraceptive methods among adolescent mothers in Brazil. The participants are 278 teenage mothers (15-19 years) admitted in 4 maternity hospitals. The result showed that 98% adolescent mothers had low objective and perceived knowledge of oral contraceptive and multipara was the only indicator of increased objective and perceived knowledge on oral contraceptive. It is concluded that there is a need for a more interactive approach with adolescents concerning their level of objective and pregnancy and its consequences (Souse, 2009). SECTIONC: Studies related to structured teaching programme on teenage pregnancy A randomized control study on the cost effectiveness of motivational intervention to reduce rapid repeated child bearing in high risk adolescent mothers was conducted in America. The participants were recruited from 5 urban clinics, 235 pregnant teenagers aged 18 years or younger who were at 24 or more weeks of gestation at recruitment were followed up for 27 months. Participants were randomly assigned to usual care (n=68) or 1 of 2 home based intervention conducted by community outreach workers and computed assisted motivational intervention was conducted. A single component motivational intervention was conducted quarterly .The result showed that CAMI (computer assisted motivational intervention) significantly reduces repeated births (0.47, 95%) than single component motivational intervention (Barnet B, 2010). An individual/ cluster randomized controlled trails to assess the effectiveness of primary prevention intervention on unwanted pregnancy among adolescents was conducted at Calbar in Nigeria. This study is to evaluate intervention that aimed to increase knowledge, change the attitude relating to risk of unintended pregnancy, promote delay in initiation of sexual intercourse and encourage consistent use of birth control methods to reduce unwanted pregnancy in adolescents aged 10-19 years. The participants were 95,662 adolescents (10-19 years) were included .The result showed that multiple intervention (education and contraception) lowered rate of unwanted pregnancy among adolescents and the evidence shows the effects of interventions on secondary complications (Oringaneje C, 2009). A community based support study on effectiveness of teaching on early parenting approach with in a community based support services for adolescent mothers was conducted in Canada. The participants were pregnancy or parenting teen mothers between ages of 13-19 years. The intervention group received a brief support intervention and direct teaching of keys to care giving programme. In order to control for the lack of a visit, the comparison group received brief social support. The result shows that the participants in the intervention group showed a significantly greater difference than control group. This finding was likely due to the fact that only one participant scored as being at risk for depression and she was allocated to the intervention group (Jane E.Drummond, 2008). A prospective study was conducted to evaluate the effectiveness of youth development programme in reducing teenage pregnancy, substance abuse and other outcomes in England. The participants were 2724 young people aged between 13-15 years are at risk of teenage pregnancy, substance misuse, or school exclusion or to be vulnerable and the study design was a Prospective matched comparison study. The intervention was Intensive, multi component youth development programme including sex and drugs education versus standard youth provision. The result showed that Young women in intervention group more commonly reported pregnancy than the comparison group (16% v 6%), early heterosexual experience (58% v 33%) than did those in the comparison group and the expectation of teenage parenthood is (34% v 24%) than the control group (Wiggins M,2007). A study was conducted on reducing Adolescent Pregnancy among unmarried adolescents through School and Community-Based Education in South Carolina. Intervention messages were targeted   at parents, teachers, ministers and representatives of churches,  community leaders, and children enrolled in the public school  system. The messages emphasized the development of decision-making  and communication skills; self-esteem enhancement; understanding  human reproductive anatomy, physiology, and contraception. The  estimated rate of pregnancy abortions for females   aged between 14 to 17 years in the country western portion has declined  remarkably since the intervention began, and the changes were  statistically significant when compared with three socio demographically  similar countries and also with the eastern portion of the country (Murray L, 1999) . A study was conducted to assess the effectiveness of teenage pregnancy prevention programme among adolescent girls in U.K. The participants were 100 adolescent girls taken for the study . The result showed that four of these five programmes directly or indirectly provided access to contraceptive services reducing the proportion of adolescents who initiated sexual activity by as much as 15 percentages. The programs were most successful when they targeted younger adolescents. Three of these four programs significantly increased the rates of contraceptive use by as much as 22 percentage among participants ,provided access to contraceptive services and targeted adolescents who were younger and those who were not yet sexually experienced. These two programmes significantly decrease the proportion of adolescent pregnancy. It was concluded that there was a delay on sexual initiation, more training should be given in negotiation skills and decision-making, and teach on sexuality and contrace ption (Forrest JD, 2004). A cr

The Complexities of Human Relationships Explored in Nella Larsens Pass

A huge amount of literature was created exclusively for African Americans during Larsen’s time. For the first time, African Americans were being told that it was okay to be proud of who they were. This knowledge and self-awareness was important in many works of literature, but a number of writers began exploring the darker side of this group with literature that concentrated on the pessimistic aspects of race relations in America. Nella Larsen's novel, Passing, focuses on this idea with the story of Clare Kendry, a tragic mulatto who "passes" as a white person. Not only is Passing representative of the dilemma of the tragic mulatto, it is also a novel that explores the difficulties of human relationships.   Ã‚  Ã‚  Ã‚  Ã‚  Clare Kendry's life is a great example of the difficulty of the tragic mulatto. In Passing, Clare seems to have and urge to go back to the African American world she left. Clare tells her friend Irene Redfield that "she can't know how in this pale life of mine I am all the time seeing the bright pictures of that other that I once thought I was glad to be free of†¦It's like an ache, a pain that never ceases" (Larsen 145). She also realizes a great deal how she wants to see African Americans, "to be with them again, to talk with them, to hear them laugh" (Larsen 200). Even though Irene feels that there is "nothing sacrificial in Clare's idea of life, no allegiance beyond her own immediate desire," (Larsen 144) it is obvious that Clare's wish to return to her African American race is sincere, even if the reasons seem unfair.   Ã‚  Ã‚  Ã‚  Ã‚  Irene believes Clare to be "selfish, cold and hard" (Larsen 144). Irene also feels that Clare does not have "even the slightest artistic or sociological interest in the race that some members of other races displayed. [She] cared nothing of the race, she only belonged to it" (Larsen 182). While there may be a little truth to this report, it does not lessen Clare's own pain at having to deny her African American legacy, and her longing to return to it. Irene isn’t being fair to Clare. She is not being the true friend that Clare needs. Irene represents a piece of society who feel that people who pass must have a ethically satisfactory reason to return to their African American roots such as a want to rebel against a white humanity that has forced them into the role of a white person. In my opinion, Clare’s desire to return to her ... ...ar just how Clare falls from the window after Jon discovers her dishonesty, just before the fall Irene reveals "that she couldn’t have Clare Kendry cast aside by Bellew...she couldn’t have her free" (Larsen 239). This tells that Irene is very likely accountable for Clare's death. Although the vagueness adjoining the incident prevents determining Irene's guilt beyond a practical disbelief, she seems to be the one character who benefits the most from Clare's death. In the end, the variations between Clare Kendry and Irene Redfield are overshadowed by their similarities revealing that their relationships are just as noteworthy as the subject of passing. Nella Larsen's Passing effectively deals with the troubles of the "tragic mulatto," and the complexities of human relationships. Her literary donation is important because of her capability to boldly handle a sensitive racial issue while also exploring the consequences of this issue on human relationships. It is obvious that Larsen included both the social and psychological characteristics of passing in her novel, and I believe that is what truly made the novel great. Works Cited Larsen, Nella. Passing. New York: Penguin, 1997.

Little Yellow Dog, Long Goodby :: essays research papers

Comparative Essay: The Little Yellow Dog & The Long Goodbye a Every human being must have a set of moral codes. These morals are usually set out by the people and environments that one finds themselves surrounded by. Easy Rawlins, the main protagonist in The Little Yellow Dog by Walter Mosely, is exposed to crime at an early age, and is surrounded by it for most of his life. On the other hand, Philip Marlowe, the main protagonist in The Long Goodbye by Raymond Chandler, grows up in a peaceful and pleasant environment. His first experiences with crime occur when he becomes a private investigator. As adults, both of these men find themselves involved in criminal activity. In their attempts to seek the true justice that they deserve, they are forced to defy the law. In doing so, they experience many physical challenges, including gang beatings and police intimidation. They also experience numerous mental challenges, including lying to the police, deceiving their own families, and the ability to cope with all the chaos that is surrounding them. In addition to being challenged physically and mentally, they are also socially challenged: Marlowe and Rawlins both feel that they are looked down upon due to their occupations. By the end of their journeys, both characters feel that defying the law can be the only way of achieving true justice.   Ã‚  Ã‚  Ã‚  Ã‚  Marlowe and Rawlins both experience immense physical challenges. At one point in The Little Yellow Dog, Rawlins finds himself mixed up in a murder case. The police suspect Easy to be withholding information simply because he is black. He is escorted through the basement of the Hollywood Police Station, where it is described as â€Å"thirty or so men living in cages underground. Like livestock waiting for some further shame to be laid on them. Like sharecroppers or slaves living in shanty shacks on the edge of a plantation.† (Mosely 148). Rawlins is appalled by the brutality that surrounds him. â€Å"Terrible isn’t it, Mr. Rawlins† (Mosely 152) the captain asks Easy, â€Å"yes it is† (Mosely 152) he replies, for he knows the entire reason for him to be escorted through is â€Å"a setup† (Mosely 154). It is obvious to Easy that the police are attempting to exploit the jail. Rawlins again endures physical punishment when he is clubb ed on the head by a group of gangsters. â€Å"And then a heavy weight came down on the back of my head.

Marvin’s Room Essay

Today I will be telling you about â€Å"Marvin’s Room† a play that was just performing in our WLC Theater this past weekend. The play was one of the best and interesting plays that I have ever seen but at the same time emotional and I will explain. â€Å"Marvin’s Room† was a story of a girl, who had cancer and needed a bone marrow transplant in order to survive. So her family came to visit her to see if they had a match and they didn’t. I learned a lot from this play and it made me look at life differently. I feel that this play can really change a lot of people’s state of mind because when it comes to life and death situations that change your whole view. You never know what can come along and change a person’s life. I really enjoyed the play all together because I saw how unique some people are in the preforming arts department at Wisconsin Lutheran College. I also like the way they let the students be their self and let them use some words that we use in everyday life when we’re angry. On top of that I could also tell that the students really enjoyed what they’re doing when they’re out on the stage in front of a big crowd and don’t get stage fright. I’m not much of a theater guy and not much into watching plays or musical plays either but I can say that this one really caught my eye. Last but not least, when you sit and watch a play this serious and a play that is so good and so well performed, it really get your mind thinking about life in this world when you have to depend on the Lord and your family.

Anti Americanism in The Middle East Essay

Anti Americanism in the Middle East is caused by various factors. Some causes are genuine and others are a result of peer pressure or influence by the leaders and radicals. Since the attacks on Washington and New York, the conventional concept and wisdom about the motivation that fuelled such deadly terrorism is gelled. This violence that we are often told is a reaction to misguided and misinterpreted American policies. For many years, some American actions such as its constant support for Israel and for the unpopular, oppressive and marginalizing Arab regimes has supposedly produced profound hatred and grievances throughout the people of Middle East. These grievances and hatred have come to a boil gradually over time, and this explains the constant Arabs attack on America and its allies by the Middle East nations. As much as anti-Americanism is largely spread among Middle East people and governments there is something that is highly misleading in this concept. Middle East’s M uslim and Arab hatred of America is not just, a response to the actual united states policies. The American policies have been highly pro-Muslim and pro Arab over the years. It is clear that such animus is obviously as a result of self-interested incite and manipulation by different influential groups within middle east countries, groups that employ anti-Americanism as a strategy and foil to shift public attention and interest from more serious issues within the middle east society (Katzenstein & Keohane, 2007). Anti Americanism is sometimes blamed and associated to the former president George Bush. Bush is a lightning rod behind the anti American feelings in the Middle East. This is because of the multiple wars happened during his tenure in office. Another cause is the American policies systems and power fuel resentment in the world. People from the Middle East are annoyed by the fact that as much as America is a super power it does very little to solve world issues. America has a reputation of backing policies which increase the gap between the poor and the rich. Another cause of anti Americanism in the Middle East is the fact that they have put themselves above the law. The American soldiers have killed many innocent people in the Middle East and no action has been taken against them. When the Islam leaders kill innocent people America leaders arrests and even kill them. Amerce is always bulling the Islam nations by discouraging the building of nuclear yet they have nuclear bombs themselv es. The American leaders like Bush have never been summoned ti the International Criminal Court for charges against Humanity despite the fact that they have caused the death of very many innocent people. The Americans have killed many people with drones which is very inhuman and no action has been taken against them (Hollander, 2004). Anti Americanism in the Middle East is also caused by the fact that America has created a worldwide impression that people from the Middle East are terrorists. People from the Middle East are linked with terrorist activities by America. This has influenced people from other nation’s perception on the Middle East people. When American soldiers attack the Middle East countries they don’t expect them to fight back. The American soldiers kill innocent women and children and when the nations engage in war they are regarded as threat to security. Anti Americanism is caused by the relentless support America gives Israel. The American government has supported Israel in almost all its wars against the Middle East nations. This has proved that America is totally against the Middle East nation and consequently causing the constant hatred between the Middle East people and America. The Washington foreign policy seemed to support the wars in Afghanistan and Iraq (Rubin, 2002). Americans prize personal empowerment and prize individualism more than the Arabs in the Middle East. The cultural values in America completely differ with the ones in America. Americans are Christians and the Arabs are Muslims. The countries don’t go along because some things that Arabs practices are considered irrelevant by the Americans. The religious and cultural difference between the two countries has also boosted the anti Americanism. Another factor that has led to the anti Americanism in the Middle East is the conflicting attitudes and policies toward military and security issues. The war in Iraqi and other countries in the Middle East has led to increased tension and negativism from the middle east people. Also the American foreign policy contributes to the hatred. The foreign policy seems to be selfish and against the Middle East. In the American foreign policy it is clear that America has no intention of working together with the Middle East. The foreign policy depic ts Middle East as the threat to world security. Anti Americanism is also contributed by the elite politicians and leaders who incite and preach against the Americans. This makes the people to have hatred towards America without particular reason. The Muslim leaders consider America as the major national threat. This incitement increases anti Americanism as people are influenced by the leaders’ sentiments (Lacorne, 2010) The Media has also contributed to the increasing anti Americanism in the Middle East. The media constantly programs which depict Americans as the enemies. The media portrays America as gods of war who are jealous of other nations. America does not support when the Middle East countries explore the nuclear weapons. The media keeps covering the programs which show the man less American drones roaming in the Middle East. This makes people to have continuous hatred against Americans. The drone issues have increased anti Americanism because it shows they are ready to kill people from Middle East at any time. The Arabs feel like Americans are denying them their freedom rights. They feel that they are always under threat and this makes them to be unsettled. Some tv reporters have been recorded inciting the general public against America. Recently the media majored on the coverage of the anti Muslim video that was released from America. This video clearly showed that some Americans hate the Muslims who are mainly found in the Middle East. The video has also been a major cause of anti Americanism especially with the media paying attention to it (Crockatt, 2003). There is also anti Americanism in the Middle East because there are those children who have been left homeless and orphaned because of the killings and bombings made by the American soldiers. These children grow up with total hatred against the Americans. There are also many people who were victims of the wars and some are friends and family members to people who the American drones killed. This causes people to be bitter thus increasing anti Americanism. The children grow up knowing that America is the cause of their sorrows. They consider Americans as selfish nation which only focuses on its national interests and gains on the expense of innocent peoples life. Anti Americanism has become a culture in the Middle East children are told by their parents that America is bad and they grow up with fixed minds against Americans. This perception is passed from generation to generation in the Middle East (Crockatt, 2003). For many years, anti-Americanism has become and served as a strategy of last resort which unsuccessful, failed political personnel, institution and movements in Middle East strive to improve their reputation and standing. America is accused for so much that goes bad in the Middle East and the general Arab world. This in most cases is used as an explanation or reason for social oppression, political and economic underdevelopment. By issuing responsibility and excuse for their own mistakes and shortcomings to America, Middle East leaders distract their people’s attention from internal differences and weaknesses that form their real grievances. And hence instead of pushing for equality for women, greater privatization, democracy, freedom of speech, due process of law , civil society or other relevant developments issues which are sorely needed in the Middle east, the leaders focus on hating America (Hollander, 2004). Also during the Cold War it was popular for people in the Middle East to portray American policies as anti-Arab. This was despite the concrete evidence in the contrary. This rhetoric became a common convenient strategy for radical regimes and movements to create legitimacy of their own and to refer to their opponents as Western (American) puppets. The nationalist and Islamist Radical Arab regimes also accused America backed governments of ignoring human rights and being antidemocratic to its people, This is despite the fact that the radical regimes in the middle east such as Syria, Libya, Iraq, and Iran have worse records as much as human rights is concerned (Crockatt, 2003). There are various explanations as to why the American actions have been disregarded in Middle East countries. First, whatever the level of U.S’ failure to comprehend Middle East, the Middle Easterners have greater inability to understand the Americans. Throughout the Middle East movements and leaders have always expect Americans to attack and kill them since they are enemies. This has caused greater tension between the Middle East and America. Secondly, it is vital to understand how tightly news and information is controlled in countries of the Middle East. It isn’t surprising at all those masses, which are shut off from the accurate information to constantly feed on biased antagonistic views which are always hostile and against the Americans. The people who have the capacity to present more accurate picture or information in this case are discouraged by censorship, peer pressure, and fear of being branded American agents. There are also the efforts to reduce all the American policies to a single issue: America support for Israel. The policies and true nature of Israel are also distorted in this context. This element and issue is significant to the salience and anti-Americanism rhetoric. Some people radical Arabs believe that Israel as a country is an evil agent which seeks to dominate the entire Middle East by destroying Islam and killing Arabs. This explains why Arabs view America’s support to Israel as evil. However, the truth, is that America has merely assisted Israel survive constant efforts from Middle East forces to subdue it. The American-Israel relationship was most ambivalent during Israel’s first years of existence, the United States totally refused to supply ammunitions and other aid. This relationship only intensified during the occurrence of hostile actions from the Arab Middle countries, which aligned with Soviet Union to sponsor the anti-American terrorism. The radicals a lso want to ensure that America fails in its peace efforts. It also explains why terrorism is always increased by people from the Middle East whenever it seems that American diplomatic pursuit of unity and peace might become successful. This explains why when Israel withdrew from Lebanon, motivated by America, was rebuked as a sign of weakness and a mark that the Israel’s enemies should start violence against the state. Also The Attacks in September were planned and organized at a time when peace process seemed to be closest to success. According to political analysts it is not an accident that Middle East anti-Americanism was at its peak at the moment when America was proposed to back and support creation of independent Palestinian nation which had its capital in east Jerusalem (Ceaser, 2003). Anti-Americanism is also useful in the oppressive Middle East’s Arab regimes It allows Middle East leaders to distract people’s attention from their own problems and failings. Instead of the leaders responding to important demands and issues such as, higher living standards; democracy, corruption, human rights, and incompetence, Arab rulers accuse America for their own ills and misfortune and refocus their anger against America. Middle east Arabic states like Saudi Arabia and Egypt have over the years obtained weapons and protection from America but the leaders still promote popular anti-Americanism by state controlled media and government policies . Iraq for example has used the anti-Americanism policy as a strategy in its efforts to; escape sanctions, get back to the Arab world, and rebuild its military strength. America is accused for murdering the Iraqis through sanctions, and no one remembers Iraq’s forceful seizure of Kuwait (Hollander, 2004).   The Middle East anti-Americanism has also proved very useful for other people besides the politicians. Anti Americanism allows journalists and intellectuals to vent and focus their anger against the government-approved enemy (America) instead of risking to criticize failure and injustices that they encounter at home. Anti-Americanism has also become useful for the general public. Holding America responsible and accusing them for everything that is wrong in their countries and lives helps them to explain how their world operates and why life seems not to improve for them (Revel, 2003). The major reason behind the prevalence of Middle east anti-Americanism is that it has been a useful strategy and tool for the radical leaders, moderate regimes and revolutionary movements to build their domestic support and pursue personal goals which have no significant costs. As a strategy in the middle east, anti-Americanism seems to provide something for every person. For the radical Islamists in the Middle East, anti-Americanism has been a method of mustering popular favor from people despite all attempts to implement a theocratic revolution fail as a result of being rejected by the masses. The Islamists in the Middle East have focused on anti Americanism instead of fostering xenophobia or channeling their battle from one that is among the Muslims in the Middle East to a struggle between all Muslims and Americans who purportedly disagree with Islam and seeks to destroy the Muslims (Revel, 2003). Conclusion Anti Americanism in the Middle East is bound to get worse as the leaders and the elite use it as a tool for distraction or reason for underdevelopment and excuse of underperforming. America has tried to win out the heats and interest of the people of Middle East but their efforts have been in vain. Even when the Americans act in good faith or in favor of the Middle East people the radicals still find a way to demonize their actions and used it against them. The Middle East media system is also another major cause because the content covered is highly manipulated to show America as the enemy. The internal conflicts experienced in the Middle East countries have posed impossible challenge and dilemmas for American policy makers. When America helps some friendly Arab governments such as Saudi Arabia and Egypt’s, it is blamed of sabotaging revolutionary movements against them. When America pressures Middle East governments to improve their positions on human rights or democracy, it is blamed and accused of imperialism. Anti Americanism is there to stay in the Middle East since it has grown into and accepted public culture and believe system. It is also supported my religion differences, Where majority of Americans are Christians and people from the Middle East are Muslims (Gentzkow & Shapiro, 2004). References Gentzkow, M. A., & Shapiro, J. M. (2004). Media, education and anti-Americanism in the Muslim world.  The Journal of Economic Perspectives,18(3), 117-133. Revel, J. F. (2003).  Anti-Americanism. Encounter Books. Katzenstein, P. J., & Keohane, R. O. (Eds.). (2007).  Anti-Americanisms in world politics. Cornell University Press.Hollander, P. (Ed.). (2004).  Understanding anti-Americanism: Its origins and impact at home and abroad. Chicago: Ivan R. Dee. Rubin, B. (2002). The real roots of Arab anti-Americanism.  Foreign Affairs, 73-85. Lacorne, D., Rupnik, J., Toinet, M. F., & Turner, G. (2010).  The rise and fall of anti-Americanism: A century of French perception. Macmillan. Crockatt, R. (2003).  America embattled: September 11, anti-Americanism, and the global order. Psychology Press.Katzenstein, P. J., & Keohane, R. O. (2007). Varieties of anti-Americanism: A framework for analysis.  Anti-Americanisms in world politics, 9-38.Ceaser, J. W. (2003). A genealogy of anti-Americanism.  Public Interest, 3-18. Source document

Nest Coffee Essay

1. Batch: 2011-2014 Course Code: 50121308Course Name: Marketing II Roll #601 Assignment #302 †¢ 2. Brand Name: Nescafe Parent Company: NestleYear of Establishment of Nestle: 1866 IntroductioNestle was established in Switzerland by Henri Nestle n Year of Entering the Indian Market: 1961 First Plant set up at Moga, Punjab Brief Overview: In 1930 the Brazilian governmentapproached Nestle to create a new instant coffee that would give the consumer another option and at the same time increase the dwindling coffee exports of Brazil. It took eight years but in 1938 Nestle introduced Nescafe. †¢ 3. Product Range (in India) †¢ 4. STP Analysis Targeting A target market is a set of buyers sharing common needs or characteristics that the company decides to serve. Positioning. Position is the act of designing the company image to occupy a distinctive place in the minds of the target markets. A product position is the way the product is defined by consumer attributes Segmentation Market segmentation means dividing a market into smaller group with distinct needs, characteristics, or behaviour who might require separate products or marketing mixes. †¢ 5. Segmentatio n Geographical Segmentation Nescafe has divided the country into four segments i.e. Southern, Northern, Eastern and Western. The Southern Segment consumes the most amount of Coffee and prefers hard and roasted coffee. Where was in Northern region, Nescafe instant coffee is consumed in higher quantities. Demographical SegmentationNescafe has tried to segment every age group, families, region, gender and different socio-economic. †¢ 6. Segmentatio Past n Nescafe was targeted to morning people PresentNescafe is now targeting the Youth According to Andrew Ward, worldwide account director ofNescafe has launched a $30 millionglobal campaign, specifically aimed at 16-24 years old. Use of Youth Icons like Purab Kohli, Vir Das and Deepika Padukone as According to McCann-Erickson Brand Ambassadors World Group, coffee is the most popular drink among the youth. †¢ 7. Examples NESCAFE CAPPUCCINO Targeted to †¢ Premium urban consumers †¢ Core audience aged 17-30 †¢ Concentrates on the theme of â€Å"The magic world of endless pleasure†. NESCAFE CLASSIC Targeted to †¢ The urban professional †¢ Core audience aged 20-30†¢ Concentrates on the classic taste of coffee with the tagline â€Å"Coffee at its Best† †¢ 8. Positioning Nescafe’s positioning is â€Å"1 coffee cup, 1 good feeling † The TVCs and all Promotional Messages focus on passing love between two person. Sharing a cup of coffee is shown as a symbol of sharing happiness. The Red Nescafe mug is another popular symbol which associates the Brand Nescafe with the concept sharing happiness. Nescafe Classic is positioned as â€Å"100% Pure Instant Coffee† Nescafe Cappuccino is being positioned as â€Å"A true Cafe† †¢ 9. Tvc and Print Ads They all focus on positioning the brand as a symbol of shared happiness.